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Mobile Banking & Financial Services
Africa
Date: Mon 14 Jul 2008 - Wed 16 Jul
2008
Venue: Southern Sun Grayston Hotel, Johannesburg, South
Africa
Click
here to request a brochure and registration form.
IIR’s Mobile Banking & Financial Services Africa
event is designed to highlight the potential business models and revenue
opportunities that are available to mobile operators and financial institutions
seeking to profit from the use of the mobile device as a channel to support
payment, banking and financial services. Through a variety of best practice
case studies and first-hand insights, it will also outline the potentials risks
and pitfalls that banks, operators and payments providers should avoid.
Based on the tremendous success of three annual Mobile
Payment Strategies Conferences held in Europe, as well as a strong track record
in events in Africa over the past five years, IIR is extremely well placed to
be hosting an event on this specific topic area, in this particular region. In
channelling our skills, knowledge, expertise and extensive contact base IIR is
delighted to offer a highly informative mobile banking, payments and financial
service event dedicated to answering the key questions and challenges faced by
banks and operators in both developed and developing African markets.
The conference programme is currently being developed, at
this stage we can confirm that key topics to be addressed include:
- Identifying which mobile payment products and
services are likely to be most successful given your specific market
dynamics and requirements
- Developing business models that
are profitable and sustainable for the banks
and operators, but also appealing and accessible to consumers
- Designing strategies that will overcome
the obstacles to traditional banking and encourage
customer adoption; successfully re-educating consumers in order to ‘bank
the unbanked’
- Identifying and overcoming the
technical, organisational and
operational challenges to developing a profitable Mobile
Banking and Financial Services (MBFS) portfolio: ensuring you have the
necessary technical platforms, expertise and organisational structures in
place
- Understanding the importance of developing
interoperable rather than proprietary MBFS systems
in order to maximise the success and viability of the service
offering
- Adding Mobile Banking and Financial Services to
your Value Added Services (VAS) portfolio to improve the
customer experience and maximise the effectiveness of loyalty and retention
initiatives
- Examining current business models and identifying
optimum revenue sharing models between all players in the
value chain
- Understanding and complying with the regulatory
framework for MBFS from both a banking and telecoms perspective
- Identifying the potential fraud, security and
revenue leakage risks that could arise when supporting an MBFS
portfolio
- Understanding how the right branding
can determine the success or failure of an MBFS offering and deciding how far
the brand extends through the business model in terms of responsibilities,
liabilities and ownership of the customer
- Examining what more advanced markets such as South
Africa can learn from European experiences of developing NFC and
Contactless-based payments services
- Reviewing the emerging solutions and
technologies that can support secure, robust and scalable MBFS
portfolios – learn about the latest product offerings at the
Exhibitor Show Case
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